Text messages are an efficient way to communicate with employees quickly, and they are more likely to be read than emails.
Text messages help ensure that employees are aware of open enrollment and the deadlines for making changes to their benefits. This can help avoid confusion and ensure that employees have the information they need to make informed decisions.
Mobile-friendly emails provide comprehensive information about benefits options and links to useful resources. Emails help ensure that employees have access to all the information they need to make informed decisions.
Emails also serve as a record of benefits communication, which can be helpful for both employers and employees in the future.
Even in this digital era, the importance of traditional, print marketing methods remains unchanged.
*DMR, Business Statistics
Using life-size cutouts for employee benefits open enrollment can be a fun and creative way to engage employees in the process.
Life-size cutouts are eye-catching and attention-grabbing, which can help increase employee engagement with the open enrollment process. Employees may be more likely to stop and take notice of a life-size cutout than a standard email or memo.
Research shows that many people prefer to learn and engage via video. EOI provides educational videos to ensure we reach these visual learners.
QR codes can be used to provide quick access to information without the need for manual entry of web addresses or URLs.
QR codes can be used to track user behavior and provide valuable analytics, such as the number of scans, time of day, and location.
Each microsite is set up with Google Analytics to be able to real-time report on the number of users, location, and which communication piece has brought them to the website.
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